Development and management of result driven integrated marketing communications strategies and campaigns. Tailor-made packages that are competitive and effective for client objectives.
Create and manage online platforms and influencer campaigns that generate coverage and encourage engagement. Actions include social media profile creation, management, content generation, competitions and campaigns.
Strategic guidance and management of various aspects during a crisis or when unexpected challenges arise. To manage client reputation and stakeholder relations with communication tools relevant to the situation at hand.
Create content for earned, owned and paid channels. Share your message through different formats that include among others advertorials, editorial pieces, press releases, annual reports, special publications, newsletters and blogs.
Have a positive impact on employees, stakeholders and communities with authentic and valuable corporate social responsibility initiatives. Conceptualise and manage logistics for events, product launches and press conferences.
Build and maintain relationships with traditional and new media to harness opportunities for marketing and information distribution. Activities include writing and dissemination of press releases, media liaison for press queries, and facilitation of media interviews.